Web Analytics and Us: A report from the LITA National Forum

In my role as web developer at the Smithsonian Libraries, I recently attended the LITA National Forum in Columbus, OH. At the conference, I participated in an 8-hour pre-conference session on website analytics and how to use them to understand and improve the usability of a website. Since this is Open Access Week, I thought a summary of this session might be interesting to share.

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