04

April

2010

1

Rabbits and Chickens . . . and Butterflies

by Alexia MacClain

Dennison Manufacturing Co., Framingham, MA. The 1917 Party Book, 1917, Easter gifts ; basket ideas.Dennison Manufacturing Co., Framingham, MA.  The 1917 Party Book, 1917, Easter gifts ; basket ideas.

From Valentine’s Day to the 4th of July, The 1917 Party Book, a trade catalog by the Dennison Manufacturing Company, includes ideas for holiday and party decorations. One of these holidays is Easter . . .

Flowers and chickens decorate an Easter table. Chicken cut-outs are attached to favor boxes which are decorated with violets and a bow. A large hat box decorated with crepe paper and ribbon is the centerpiece. That’s how one of the Easter tables is decorated. The other Easter table is decorated with crepe paper, flowers, and ribbon made to look like butterflies.

The 1917 Party Book also gives suggestions for “Easter Gifts That Are Easily Made.” Making a telephone screen or picture frame are just two of the ideas, and the Easter wrapping paper decorated with rabbits and chicks complete the gifts. 

But that’s not all. A yellow butterfly and spring flowers—Easter lily, roses, tulips, and more—are also shown in the catalog and can all be made using a pattern. 

The 1917 Party Book and other trade catalogs by the Dennison Manufacturing Company are located in the Trade Literature Collection at the National Museum of American History Library.

Happy Easter!

If you’re wondering about other holidays, check out a previous post featuring Valentine’s Day decorations.

—Alexia MacClain


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